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Get ready to get cozy — Peacock has entered into an agreement with Hallmark Media to stream live and on-demand programming from Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama.
A new dedicated Hallmark Channel hub on Peacock will be your destination for all things Hallmark. The hub features live simulcasts of all three channels with current season programming available live and on-demand next day, as well as a big selection of movies within the Hallmark library — including signature holiday favorites.
“Hallmark is exactly the type of brand we want to align with,” said Kelly Campbell, President of Peacock, and Direct-to-Consumer, NBC Universal. “Through this groundbreaking partnership, we’re giving Hallmark viewers a unique viewing experience while continuing to grow our audience.” We couldn’t agree more.
So dive into the fan-favorite series When Calls the Heart, up your cookie game with the baking competition Hallmark Drama’s Christmas Cookie Matchup, and break out your favorite holiday sweater, pour yourself a warm beverage, and settle in for a festive marathon of the best Hallmark holiday movies ever. Your Peacock subscription just got so much better!